Innovative ways to promote new releases and to reach out more closely to listeners: to present his first LP 'APNEA', the French electronic artist NTO invites his fans to participate in a contest for winning an exclusive NFT, including 2 tickets for his next show in Paris and an exclusive visual artwork featuring Arthur GUERIN, five-time freediving world champion.
V-Hive is the first support-to-earn system in esport. The concept is simple for supporting Team Vitality on social networks and at events, fans receive rewards (digital rewards, merchandising, event tickets, meet-and-greets...)
On the occasion of the anniversary of its bestseller, the Worldtimer, the brand decided to jump into the web3 world. First, it created an exclusive NFT of the new model launched in its own metaverse (a premiere in the industry).